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Why Are Google Reviews Important for Restoration Companies?
POSITIVE REVIEWS MAKE YOU A TRUSTED SOURCE TO PROVIDE A SERVICE
? 73% of customers trust a local business more if they have positive reviews
? 49% of customers need at least a four-star rating before they choose to use a business
? Customers read an average of 7 reviews before trusting a business
? Most people will not use a service unless they can read positive reviews.
In the restoration field, your potential customer is in a crisis situation. They are looking for a trusted service company to restore them to normal life, not to add to their crises.
CUSTOMERS APPRECIATE WHEN THEY SEE YOU RESPONDING TO REVIEWS, GOOD OR BAD.
? In responding to reviews you are communicating to a potential customer that you take pride in the quality of your work
? When viewers see your response to a negative comment it shows that you are willing to apologize and own your mistakes
Restoration customers want an immediate response. Responding quickly to reviews reveals your concern for your customers.
GOOGLE DEPENDS ON SIGNALS TO DETERMINE IF A SITE HAS VALUE TO THE SEARCH
? When someone reviews your business it tells Google that this is a real company.
? Google wants to give its customers the best experience possible. Sites with good reviews indicate reputable companies
? Reviews placed on Google cannot be manipulated
We are seeing businesses with many positive reviews getting better SEO and more clicks to the website.
Restoration marketing is about getting in front of your customers in a time of crises. MAXIMIZING REVIEWS HELPS YOU GET AHEAD OF YOUR COMPETITION.